Saturday, October 4, 2008

Public Relations For Accountants

Writen by Lance Winslow

These days of accounting fraud at some of the largest corporations in America have indeed caused issues with public trust from shareholders and investors. Many of the accounting firms are now under more scrutiny to dig deeper and find such accounting anomalies or outright fraud.

It is for this reason that some citizens have a little question mark when it comes to accountants these days and therefore it makes sense for accountants to do a little extra public relations and community goodwill and remain upstanding citizens.

So what can accountants do to promote themselves and their firms in a positive way in their area to attract good clientele and improve their images in the town? Well, we all know that accountancy firms are not all that exciting, but they are very much needed.

It makes sense for an accounting firm to volunteer to do things in their community such as become the treasurer of a nonprofit group, which is popular in the city. Especially when the board members are those of major corporations also in the area. Being involved with that group of people is good for the company.

This should be the minimal that accountancy Corp. does in order to promote themselves and achieve a high level of community goodwill through positive reinforcement in public relations. Please consider this in 2006.

"Lance Winslow" - Online Think Tank forum board. If you have innovative thoughts and unique perspectives, come think with Lance; http://www.WorldThinkTank.net/wttbbs/

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